The purpose of life is happiness. The ultimate goal of finance is to help people live happy, prosperous lives.
Therefore, "happy finance" is the ultimate purpose and highest value of Hana Financial Group.
Finance that brings happiness to all employees, customers, and society
as a whole Finance that grows together with customers and shares,
in their happiness Hana Financial Group presents a new paradigm for "happy finance"
Hana Financial Group is following three principles to achieve "happy finance"
1Competing through Happiness
Competing with other financial institutions by putting the happiness of our customers ahead of size and numbers
2Growing Together through Happiness
Expanding into new channels, new markets, and new areas of work through competition while growing together with customers, employees, shareholders, and society as a whole
3Sharing through Happiness
Sharing the "rewards of happiness" and bringing balance to society by sharing happiness